2017: The Year of the Coffee Log
It’s been quite a year for bio-bean.
2017 has seen our Coffee Logs sales soar beyond expectations and our waste coffee collections reach three new cities in the UK. We’ve delivered a ‘Wonderfuel’ advertising campaign, and we’ve powered London busses with coffee. And we’ve just made a viral video that has been viewed by over 3 million people!
It really has been the Year of the Coffee Log for bio-bean. We carried out product improvements, exhibited at the Farm Shop & Deli Show and GLEE and made two new Coffee Logs videos (one of which went viral). We gained recognition from the likes of GIMA and Kevin McCloud and ran a Wonderfuel ad campaign across some of the best ad space in the country.
Our ad campaign goes live today! 🔥☕️#Wonderfuel #CoffeeLogs #PoweredByCoffee
Posted by bio-bean on Monday, November 6, 2017
Meanwhile we converted the waste from 28 million cups of coffee into Coffee Logs, which are now stocked in over 200 garden centres, supermarkets and farm shops nationwide.
Coffee recycling factory
This year the production capacity at our Alconbury factory tripled with the installation of new machinery, as well as streamlined production processes. Keeping our focus on environmental sustainability, we commissioned an independent life cycle analysis, which showed that recycling waste coffee with us produces 60% less emissions than sending it to landfill.
We have a number of major plant upgrades planned for next year that will further reduce our carbon footprint, providing an even more sustainable solution for the UK’s coffee waste.
Waste coffee collection
Our waste coffee collection operations have seen significant growth in 2017, both geographically and in terms of volume. We now recycle the waste coffee from over 1,500 sites in London, Birmingham, Manchester, Brighton and most recently Kent. We established new partnerships with waste management and logistics firms, built a repertoire of case studies and set up new collection models for inbound coffee waste. And there’s further expansion in the pipeline! To join our collection route or become a partner, contact us.
Photo credit: Miles Willis
Our R&D continues into the extraction of oil from waste coffee grounds for a range of applications. In November we hit an important milestone by supplying biodiesel made partly from Coffee Oil into the London bus network, in collaboration with Argent Energy and Shell, as part of Shell’s #makethefuture campaign. The project had been a longstanding ambition for bio-bean and secured global media coverage: our founder Arthur Kay was interviewed for CNN, BBC World, Sky News and Bloomberg to name a few!
Shell and bio-bean 2017 Credit: Ed Robinson/Shell